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For several years, Jubels has been an active user of the PODi (Print On Demand initiative) case study database. PODi/Caslon is an organization with members who share knowledge in the field of print and print-related issues through so-called case studies. Successful customer campaigns submitted by print companies. These are then written and published by Caslon according to a tight schedule. By now the database has existed for more than 10 years and some 450 cases have been described worldwide. Jubels has published 4 case studies. Annually, the PODi Award winners case studies are announced in January at the PODi AppForum in Las Vegas (USA). Through our 1 to 1 software and our now extensive expertise, we can integrate these P'urls or R'urls into database driven X-media campaigns for you. We do this for AH, Fabory, ING and Partou childcare, among others.
If you would like to receive the full PODi/Caslon report please email jeroen@jubels.nl or call 020 - 408 60 85 and I will arrange for the report to be sent to you. For more information about Podi: www.podi.org / www.caslon.net
Screen Europe wished to invite the main label printers in Western Europe to their booth at Labelexpo 2015 in Brussels for the introduction of a new label inkjet press, the Screen Truepress Jet L350UV. A direct marketing campaign was developed that took advantage of the capabilities of the new inkjet press in order to make an impact, achieve a high response rate and gain visitors to the booth.
The campaign used personalized URLs and QR Codes in the printed mailer to take recipients to a personalized website where they could make an appointment for a demonstration of the new machine at the exhibition. Over 40% of the recipients of the direct mail responded and made appointments to visit the Screen Europe booth at Labelexpo 2015. (Published 2016)
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FABORY is an internationally-based retailer offering a range of more than 50,000 different mechanical and chemical fasteners. FABORY was planning to open 125 new retail locations in Europe within two years. Jubels Communicatie crafted a direct marketing campaign that would encourage people to visit the new stores.
A series of postcards were sent to prospects encouraging them to visit their Personalized URL and select a free gift to be picked up at the news store. Published 2010
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Based in the Netherlands, Partou offers high-quality childcare in over 100 locations. To grow their business a cross-media campaign was developed to target parents of children within three miles of selected Partou childcare centers. Personalized direct mail pieces were sent out to families encouraging them to visit a personalized microsite via a general URL and passcode or through a personalized QR Code.
Personalized maps were used on the direct mail to illustrate how close the recipient was to a Partou location. The campaign achieved an outstanding direct marketing ROI of 2,200% based on new enrollments and an average childcare service length of four years. Published 2013
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To build awareness of its printing services and update its contact database, Jubels designed a cross media marketing campaign targeting customers and prospects. An innovative approach and the use of image personalization were used to gain the attention of recipients. They achieved direct mail response rates over 20%. Published 2009
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Fulla Planner Your Fulla Planner is the friend, who can keep your secrets. Your Fulla Planner is like a big sister, who goes with you to a

Weapon of Fairness 📙 Available in a limited edition at Robin van den Maagdenberg's exhibition at Beautiful Distress at the NDSM Wharf.

The Kitchen Garden Coloring Book Some time ago Lonneke aka @sjef_du_jardin joined us to produce a coloring book 'The Kitchen Garden Coloring Book' . Well we print